After acquiring Boxever Sitecore has really built the product into its Platform to Offer a Powerful and Unified experience for customers to take advantage of Customer interactions on omni-channel.
It is actually designed to propel the experience of configuring and deploying various aspects of Digital Marketing like decisioning, predictive analytics, experimentation and orchestration. Using very intuitive toolset for Developer Experience.
After attending the Deep Dive provided by Sitecore, I have gained a lot of insight about the product. And with the experience of using the Product I am very excited to share this with all of you.
Overview
I will be touching on the Theory a little bit and cover some configurations with examples scenario in this series. I think it will be good to break them down to smaller chunks, following will be the topic breakdown
- Introduction to CDP
- What are the differences between CDP and Sitecore CDP and Sitecore Personalize?
- Understanding Sitecore CDP Data Model
- How is Identity Resolution, How is it done in Sitecore CDP?
- AB Testing & Personalization
- Performance Measurement & Segmentation
- Analytics & Beyond
I will be adding the topics and notifying you too, but stay tuned for the Video series.
Happy to share my thoughts and Learnings in Sitecore CDP, I will be presenting a series of Youtube Videos on my Brand New Youtube Channel.
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